SnowIT Decisions Log (rolling)

SnowIT Decisions Log

Rolling log of all CEO + agent decisions for SnowIT brand. Append new entries chronologically at TOP. This page is canonical source of truth.

Enis prezime = Merdžanović (NOT Smajlovic — agents hallucinated, CEO caught). 7 correction emails sent (MC #100600 + #100615).
Single valuta KM only. NO EUR mixing on customer-facing. Pricing: GMB Starter 300 / LinkedIn 400 / Web+GMB 800 / Full Digital 1.200 / SnowIT PRO 2.500 KM. Affiliate komisija 10%.
Sales motion launched: cold outreach + sponsored-maps + affiliate (5 Tier A + 2 Tier B sent) + 18 Meta creatives + tim.html sales hub.
Phase 2 audit backend: Places API + Sheets enabled, /api/audit.js upgraded (ecb8776). Pending: CEO Google Sheet manual create + Sheet ID env var.
Lead pipeline: 632 cold + 60 places audited. Strategy: secondary BiH cities (Mostar 200, BL 295, Tuzla 19) before saturated Sarajevo.
Domain canonical = docs.alai.no (basicconsulting.no legacy, MC #100614).
Project CLAUDE.md pointer pattern: every project must have CLAUDE.md pointing to BookStack decisions log as single source of truth.

Brand split: snowit.ba (SMB BiH) + enterprise.snowit.ba (Enterprise/AI/transit, NDA-anonymized).
Founded 2022 (CEO clarified — agents had defaulted to 2026).
Internal sales hub: snowit.ba/tim (auth-gated, commit 4169c63).
Enterprise NDA pattern: Major Nordic public transit operator anonymization. Tet/Ruter/Entur disclosed only on direct inquiry under NDA.

Asmir to Enis handoff: Asmir Merdžanović left SnowIT. Enis Merdžanović became CTO. [email protected] to [email protected].