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ALAI Client Onboarding — Runbook

ALAI Client Onboarding — Runbook

Purpose:Version: Fast, actionable command sequence for taking a new client from first contact to Sprint 1. This is the operational runbook; the full 7-phase process with RACI, gates, and templates lives in ~/ALAI/processes/client-onboarding.md.0 Audience:Created: 2026-07-28 Owner: John (primary),AI Director) / Alem Basic (approvals)CEO) Source process: processes/client-onboarding.md, BizDev/PO/Tech Lead agents (delegated phases)processes/quick-ref/client-onboarding-quickref.md Primary skill:Tooling: /onboard-client (~/.claude/skills/onboard-client/SKILL.md) Last updated: 2026-07-28


Before You Start — Check State

Never assume a client is new. Check first:

# Already a contact?
NODE_PATH=~/system/node_modules node ~/system/tools/contacts.onboard-client.js, searchSkill "<name>"

# Already in the sales pipeline?
NODE_PATH=~/system/node_modules node ~/system/tools/sales-pipeline.js list

# Already has a project scaffold?
ls ~/projects/ | grep -i "<name>"
onboard-client
  • Client already exists → ask Alem which phase they're stuck in, resume from there.
  • No match → start at Phase 1.


1. Purpose

Every new ALAI client goes through 7 mandatory phases before development starts. No phase is skipped. Each phase has an owner, a required output, and a gate condition that must be true before moving to the next phase.


2. The 7 Phases

Phase 1: First Contact       -> gate: qualified lead
Phase 2: Discovery           -> gate: brief approved by client
Phase 3: NDA                 -> gate: NDA signed
Phase 4: Proposal            -> gate: proposal accepted
Phase 5: Contract            -> gate: contract signed + first payment
Phase 6: Project Setup       -> gate: project scaffolded + kick-off done
Phase 7: Development Start   -> SDLC pipeline takes over (gateprocesses/sdlc/)
before advancing — never skip)
(AlemMaster
# Phase Owner TimelineGate to advance
1 First Contact BizDev Respond within 24hLead qualified, discovery call scheduledbooked
2 Discovery BA + PO 1-3 daysProject briefBrief written,written and approved by client confirmed it reflects their needs
3 NDA John 1 dayNDA signed by both partiessides
4 Proposal PO + Tech Lead 3-5 daysClient acceptedaccepts proposal in writing
5 Contract John 2-3 approves)days Contract signed both sides + first payment received (if milestone-based)
6 Project Setup John + ScrumSM 1 day Project scaffolded, kick-off held, backlog createdcreated, all access granted
7 Development Start Scrum MasterSM + Tech LeadOngoing N/A — SDLC pipelineand (~/ALAI/processes/sdlc/)sprint takescadence take over

3. Phase Detail

Phase 1 — First Contact

NODE_PATH=~/system/node_modules
    node
  • Client ~/system/tools/sales-pipeline.jsreaches addout "<name>"(email, "<email>"referral, "<source>"direct)
  • "<description>"
  • Record: NODE_PATH=~/system/node_modulesname, nodecompany, ~/system/tools/contacts.jscontact, addhow "<name>"they "<email>"found us
  • Quick qualification check: is budget/scope/timeline realistic?
  • Qualified --company> "<company>"schedule Discovery Call. Not qualified --type> clientpolite --notesdecline "Newwith lead:referral <description>"if
possible.

  • Output: ~/ALAI/clients/<CLIENT>/intake/first-contact.md

    , lead status set qualified/not qualified
  • Phase 2 — Discovery

    Write

      discovery-notes.md
    • Discovery call/meeting with client
    • Understand: problem, goals, users, budget, timeline
    • Define project type (web app, mobile app, API, landing page, etc.) and acandidate 10-sectiontech project-brief.mdstack
    • Write the Project Brief (client info, problem, proposed solution, users, platforms, keytop 5-10 features, integrations, budget range, timeline, success metrics).
    • Then:

    • Output:
      NODE_PATH=~clients/<CLIENT>/system/node_modulesintake/discovery-notes.md, nodeclients/<CLIENT>/intake/project-brief.md
    • ~/system/tools/sales-pipeline.js advance <lead-id> "Discovery complete, brief sent"

    Phase 3 — NDA

    • Fill NDA template (NODE_PATH=~/system/node_moduleslegal/nda-template.md) nodewith ~/system/tools/docusign.jsclient createdetails
    • "<CLIENT>"
    • Send ndato --fieldclient CLIENT_NAME="<name>"for --field CLIENT_EMAIL="<email>"

    Mandatory: sendsignature via Documenso (skill: /send-for-signing) skill.

  • Store Neversigned sendcopy
  • a
  • Output: signingclients/<CLIENT>/legal/nda-signed.md document+ manually.

    signed PDF
  • Hard rule: technical details and access credentials are NOT shared before NDA is signed.
  • Phase 4 — Proposal

    10

      sections:
    • Based Executiveon Summary,Project ScopeBrief, define: scope of Work,work, Techtech Stack,stack Phases & Milestones, Timeline, Pricingdecision (25%with MVA if NOK)rationale), Paymentphases/milestones, Schedule, Out of Scope, Assumptions, Validity.

      CEO gate — non-negotiable: show Alem scope +timeline, pricing + timeline and get an(fixed/hourly/milestone), explicit "GO"/"SEND"in-scope beforevs itout-of-scope, goesassumptions, validity period

    • Review by John, then present to theclient
    • client.
    • Output: Neverclients/<CLIENT>/intake/proposal.md
    • send pricing without approval.

      NODE_PATH=~/system/node_modules node ~/system/tools/sales-pipeline.js advance <lead-id> "Proposal sent, awaiting response"
      

    Phase 5 — Contract

    • Fill Contract template (NODE_PATH=~/system/node_moduleslegal/contract-template.md): nodescope ~/system/tools/docusign.jsfrom createproposal, "<CLIENT>"payment contractterms, --fieldIP CLIENT_NAME="<name>"ownership, #warranties
    • → /send-for-signing NODE_PATH=~/system/node_modules node ~/system/tools/invoice-generator.js create "<CLIENT>" <amount> NOK "Project kickoff payment"

  • IP ownership must be decided explicitly in the contractdecided (client owns all post-payment / ALAI retains framework-framework+tooling / license).
  • See
  • Send for review and signature
  • Receive first payment if milestone-based
  • Output: ~clients/<CLIENT>/ALAI/processes/client-onboarding.legal/contract-signed.md Phase+ 5.

    signed PDF
  • Phase 6 — Project Setup

    • Scaffold client directory:
      NODE_PATH=~mkdir -p clients/<CLIENT>/system/node_modules node ~/system/tools/onboard-client.js new "<slug>" "<email>" "<source>" "<value>" "<description>"
      # or scaffold only:
      bash ~/system/template/scaffold.sh "<ProjectName>"{intake,legal,docs,src,designs,tests,comms/channels/standups,comms/meetings,comms/decisions,deployments}
      

    • Create project.json (name, type, description, tech_stack, platforms, team, phases, budget, timeline)
    • Kick-off agenda:meeting: scopeclient review,+ PO + Tech Lead + John — cover scope/milestones, communication channels, access/access & credentials, sprint cadence, escalation path. Notes -> clients/<CLIENT>/comms/meetings/kick-off.md.

    • PO creates initial backlog from scope, prioritized (MoSCoW or numeric)
    • Output: scaffolded directory, project.json, kick-off notes, initial backlog

    Phase 7 — Development Start

    NODE_PATH=~/system/node_modules
      node ~/system/tools/sales-pipeline.js advance <lead-id> "Contract signed, project started" --approved node ~/system/tools/mc.js add "<CLIENT>:
    • Sprint 1Planning planning"(first --prioritysprint)
    • H
    • Tasks --routeassigned backendto agents per RACI
    • SDLC pipeline (processes/sdlc/
    ) takes over
  • Daily standups logged in comms/channels/standups/

  • 4. Client Directory Structure (created in Phase 6)

    Full standard: ~/ALAI/processes/client-document-structure.md

    ~/ALAI/clients/<CLIENT>/
    ├── intake/
    (│   ├── first-contact,contact.md
    │   ├── discovery-notes,notes.md
    │   ├── project-brief,brief.md
    proposal,│   ├── proposal.md
    │   ├── client-materials/,        <- everything client provides, with README index
    │   └── correspondence/)
    ├── legal/
    (│   ├── drafts/,
    │   └── signed/)
    ├── docs/          (specs/, research/){specs,research}/
    ├── designs/
    ├── src/
    ├── tests/
    ├── comms/         ({channels/standups/, meetings/, decisions/)standups,meetings,decisions}/
    ├── deployments/
    └── project.json
    

    Hard5. RulesRACI

    ActivityBizDevBAPOTech LeadSMJohnAlem
    First ContactRII--AI
    DiscoveryCRRC-AI
    NDA-----R/AI
    Proposal-CRR-AA
    Contract-----RA
    Project Setup--ICRR/AI
    Kick-off-CRRRAI

    R = Responsible, A = Accountable, C = Consulted, I = Informed


    6. Automation Hooks

    1. PhasesNovi arelead never-> skippedcreates clients/<CLIENT>/intake/ + notifies BizDev
    2. Brief approved -> triggers NDA beforetemplate Proposal, always.fill
    3. AlemNDA approvessigned every-> triggers Proposal and Contract (ZAKON #2) — pricing never goes out without explicit sign-off.creation
    4. PipelineProposal advanceaccepted =-> gatetriggers passed,Contract not "probably done."fill
    5. TestContract signingsigned docs-> firsttriggers Project everySetup document to signature goes to [email protected] before the client copy.scaffold
    6. NeverKick-off fabricatedone contact details — no email/org number on file → ask Alem, don't guess.
    7. WON stage requires-> --approved flag on sales-pipeline.project-workflow.js advanceinit — enforced by the tool.
    8. All NOK invoices carry 25% MVA — invoice-generator.js adds it automatically; verify the total.
    9. ALAI branding on every client-facing document, email, and invoice.

    Status

    Guided Checks

    end-to-end
    execution: NODE_PATH=~/system/node_modules node ~/system/tools/sales-pipeline.js show <lead-id>
    NODE_PATH=~/system/node_modules node ~/system/tools/onboard-client.js timelineor "<Skill onboard-client>" NODE_PATH=~/system/node_modules(7-phase nodeinteractive ~/system/tools/unified-crm.jsworkflow).

    client "<client>"

    References7. Hard Rules

    • FullMandatory for every client, no exceptions.
    • NDA before any technical detail is shared.
    • Alem approves every contract and every proposal (Accountable).
    • Pricing decided by Alem — team prepares options, does not set the number.
    • Cloud/tenant resources for this client go in the client's own tenant tree (~/clients-external/<client>/), never mixed with another tenant.


    Document Location: ~/ALAI/processes/client-onboarding.runbooks/ALAI-CLIENT-ONBOARDING.md

  • Skill:Access ~/.claude/skills/onboard-client/SKILL.md
  • Control:
  • DirectoryINTERNAL

    standard: ~/ALAI/processes/client-document-structure.md